nileBlu
Pricing

What it costs, before you have to ask.

Every build is quoted, but nothing here starts from a mystery. Every figure on this page is one multiplication: the average hourly rate a Dutch freelancer in the relevant trade actually charges, times the hours that stage of the build actually takes. The rate is somebody else's published number, the hours are ours, and the total is fixed before anything starts.

All figures exclude 21% BTW · Knab Zzp Uurtarievenboekje 2026

The going rate

We did not make the rate up.

A studio's rate is the one number on its website with nothing at all behind it. So this page does not use ours. It uses what a Dutch freelancer in each of the four trades a website needs charged on average this year — surveyed and published by Knab, not by us. Four trades, four averages, and the national figure they are all measured against.

Check the survey

Knab Zzp Uurtarievenboekje 2026

Annual survey of more than 20,000 Dutch self-employed professionals, published March 2026. Figures are national averages, excluding BTW.

www.knab.nl/financiele-tools/zzp-uurtarief-berekenen
Positioning78/hrCopywriter

Reads the deck, the README and the demo, then writes the site. Not a marketer's retainer rate — a writer's hourly one.

Design72/hrDesigner

Every screen and every component state, drawn against one token layer. The cheapest of the four trades, and the one most studios bill the highest.

Build94/hrSoftware developer

Priced as software, not as web work. There are real endpoints and a database behind these pages, and a web developer's €73 would be the wrong trade quoted to flatter the total.

Launch73/hrWeb developer

Domain, hosting, analytics, search, then the repository handed over. Ordinary web work, priced as ordinary web work.

The Dutch average, across every trade and every sector

83/hr
Plans

Three shapes, and what each one costs.

The stages do not change and neither do the rates. A plan is a decision about how many hours each stage gets — so what moves between these three is the scope, and the price follows it.

One Page

Fixed price€2,27628 Hours · €81/hr
Live in1–2 weeks

Stealth, pre-launch, or a raise that needs a link that is not a Notion doc.

In scope
  • One page, written from your material and designed to be read in thirty seconds.
  • A working form that delivers to your inbox, with no third-party script behind it.
  • No back end. Nothing to log into, nothing to administer.
  • Your domain and your accounts, handed over at launch.

Launch Site

What most builds are
Fixed price€4,78258 Hours · €82/hr
Live in3–4 weeks

A first real website: what you do, who it is for, and why anyone should believe it.

In scope
  • Five to seven pages — home, product, about, contact, and whatever your case actually needs.
  • Copy for all of them, drafted by us and edited by you.
  • A design system, not a template: components in the states they will really be in.
  • Content in plain text files, so changing a headline is editing a sentence and pushing.
  • Search, analytics and social cards set up and verified before launch.

Site & Back End

Fixed price€8,00896 Hours · €83/hr
Live in5–6 weeks

A product with documentation, accounts, or data that has to come from somewhere real.

In scope
  • Everything in Launch Site, at the scale a product site needs.
  • A back end: typed endpoints, a database, and the jobs that keep it current.
  • Documentation pages with the code samples in them tested, not pasted.
  • Accounts and auth where the product needs them.
  • The deploy running from a push, then the repository transferred to you.
The sum

Pick a plan and watch it add up.

This is the whole quote: four trades, four published rates, and the hours each stage gets in the plan you chose. Nothing is rounded up at the end, and nothing is added to it.

Plan
StageRateHoursCost
PositioningCopywriter€78/hr12€936
DesignDesigner€72/hr16€1,152
BuildSoftware developer€94/hr24€2,256
LaunchWeb developer€73/hr6€438
Fixed price478258 Hours of work
Blended rate82/hragainst the €83 Dutch average
The small print, in full

What the price does not cover.

Four of these cost you money and one of them costs us. All five belong on the page rather than in a follow-up email, because a fixed price with an undisclosed edge is not a fixed price.

01

BTW

Every figure here excludes VAT. Dutch clients add 21%. A VAT-registered business elsewhere in the EU is reverse-charged against a valid VAT number and pays none of it, and outside the EU VAT does not apply. Have this checked against your own position before you budget from it — we invoice from the Netherlands, we are not your tax adviser.

02

Third-party costs

Domain, hosting, mail and analytics are registered in your name and paid on your card — typically under €30 a month at this size. We do not resell them to you at a markup, and we do not take a commission for choosing them.

03

Photography and illustration

Every visual on this site is drawn in code, and yours can be too — it is included. If you want a photographer or an illustrator instead, that is their invoice and their rate, not ours.

04

Scope you add later

The price is fixed against the scope we agreed, not against the project's mood. A section nobody mentioned is a new line at the same rates printed above — quoted before it is built, never after.

05

Hours we underestimated

Ours. If the build takes longer than the sum on this page, the sum on this page is still what you pay — that is the only thing the word fixed can honestly mean. The hours are low because the system is already built: the token layer, the components and the deploy pipeline are not invoiced to you a second time. What you are buying is the week of work that puts your material through them.

Payment

Half on signing, half at handover. Two invoices, thirty days, no retainer and no lock-in.

Grant funded

Working from a grant budget? Send us the line item and the deliverable description, and we'll write the scope to fit the number you already have rather than the other way round.

Send the deck, the paper, the repo, the demo.

We'll send back a website.

Go Live